My Amazon wishlist has 635 items on it. And it’s private, so as much as you might want to, you can’t buy me many expensive presents from it.
Any time I think of something I kind of want or hear about an interesting product, I put it on my wishlist. Will I ever buy it? The probability of that is .05 percent. But I still get some kind of dopamine burst just from thinking about buying stuff. It’s the same little thrill I get from reading the grocery store circulars in Wednesday’s paper. What, you don’t find that thrilling? Nothing fires up my blood like farm-raised salmon for $7 a pound!!!
And I’m not talking about great works of literature or the latest hot products. My wishlist is full of things like dish towels and ponytail holders. Stuff I could buy at CVS, but CVS is pretty far away.
I checked to see what the oldest thing I have on my list is, and it’s an item of great quality, something that has universal appeal and probably appears on most people’s wishlists:
Look at that date. I’ve been contemplating purchasing this product for almost exactly seven years.
Oh, Amazon wishlist. We have been together for a long time. I will never leave you.
[Don’t tell Amazon wishlist, but I’ve been seeing quite a bit of Pinterest.]